#movetogreen
THE PROCOSMET GREENBOX
Nice to meet you! I am Procosmet's GreenBox
Dear #greenlovers, we have decided to listen to the voice of our Community.
and the feedback of those attentive and responsible consumers who have reported to us
excessive use of cardboard and packaging inside our boxes to
web shipments.
Thus, after much design work and testing, the
GreenBox web GREEN♡HEART.
We tell you what we did.
THE STARTING POINT
The packaging
Packaging packing has always been a strong point of our online shop, which is highly appreciated for the accuracy and elegance of its packaging.
For years, our web boxes were two per order, an inner color box with the products and an outer white cardboard packaging box branded Procosmet for delivery to the courier.
In the inner box then, to protect the products from shipping shocks, filler packaging and closing tissue paper were inserted.
THE GREEN PROJECT♡HEART
The sustainable packaging
We decided to switch from a double pack to a single pack per order
to reduce paper and cardboard consumption.
This has many advantages and benefits.
Introducing
GREEN BOX
#REDUCE #REUSE #RECYCLE
THE BOX TELLS ITSELF
GREEN♡HEART
The exterior of the box is almost completely anonymous, to increase its security and make it less desirable in the eyes of the world.
Inside, the surprise: the GreenBox tells how it came to be and the benefits to the planet.
We chose a minimalist, clean, clear graphic design to be consistent with the concept of low overall impact for you the shopper and the environment.
Even the paper packaging tape is green, environmentally friendly and printed with water-based inks.
Thanks to the QR Code inside the box, you can discover the whole evolutionary path of our web boxes and enter our #greenlovers community, the responsible and environmentally conscious consumers.
Now It's Your Turn!
You too can do your part for the environment.
Use the new GreenBoxes responsibly and differentiate properly in paper and cardboard according to your municipality's regulations. Your role is crucial in the cycle of sustainability and circular economy, so you too can make your valuable contribution to the environment.
Send your feedback on GreenBoxes to support@procosmet.com
We will listen to you with great interest so that we can improve more and more.
Thank you, you are part of Us.