Myths to dispel that you may have always believed

The first myth to dispel is really about conditioner.

Does it weigh hair down? FALSE.

Using conditioner is essential to compact the cuticlesand soften the hair after washing, making it easier to loosen knots without damaging the hair.

The softening action, conditioner precisely, comes from the selection of cationic surfactants together with the correct selection of plant actives such as butters, oils and extracts.

Those with dry, unruly lengths will choose a conditioner with a fuller texture and a high percentage of oils. We in this case recommend C8 Nutry, un conditioner nutrient specifically for dry hair, which nourishes the hair fiber and gives the hair energy and hydration.

Those with hair that is brittle, frizzy, split ends and breaks easily should prefer conditioner with a high percentage of proteins and butters, such as C9 Rikeir, a restructuring and repairing conditioner, a concentrate of Oils and Proteins that go to rebuild the hair's keratin structure.

Those with color-treated hair that tends to easily shed the coloring losing shine may choose masks rich in protective and filming oils and with restructuring proteins such as C10 Color, protective antioxidant colored hair conditioner, which moisturizes and strengthens hair damaged by coloring or bleaching.

Finally, those who tend to avoid using conditioner are more those who have Oily Scalp and who get dirty quickly.

For this type of hair, light formulas will need to be selected, with fast-rinsing conditioners and short setting time, with few butters and extremely light oils and targeted actives to seal the cuticles and give shine, where generally those with oily hair often have dull hair. C7 pH balancing conditioner respects the scalp by balancing and moisturizing dry hair.

Personalized consultation at our Napura salons is essential to be able to discover your hair type and use the right products for the best hair health!!!

Find your salon of choice here.

Wash too often makes your hair dirty faster? FALSE.

Hair should be washed when it gets dirty and not according to deadlines decided by word of mouth or lunar calendars.

Therefore, according to the amount of sebum that is produced, one must adjust the frequency of washing.

But why is it that sometimes it happens that after washing, the hair already looks dirty and is already to be washed the next day?

The cause can be multiple:

  • It has been used an aggressive shampoo, with NOT natural or mild surfactants, or unsuitable: this does not mean that it stimulated sebum production (which is regulated entirely by mechanisms unattainable by a cosmetic), it means instead that such a shampoo did not adequately wash the scalp according to its type.
  • One has not rinsed the shampoo thoroughly, leaving residue on the scalp and hair.
  • For women, one has passed in ovulation or luteal phase.
  • One has been in a very polluted environment.

Does using a brush often help to discipline the hair? TRUE, but.

Using styling tools is essential to discipline and shape the length to our needs, even if temporarily.

Depending on the purpose, we can use brushes of different shapes and materials: from knot detangling ones for wet hair (more susceptible to breakage as it is still rich in water), flat or round ones of different sizes, or precision combs for defined styling of short hair.

When, however, does the brush become detrimental to the hair?

Brushing too vigorously and for too long increases the hair's electrostaticity, and the cuticles open, giving a frizzy, fluffy effect. In addition, continuous rubbing with hard bristles (e.g., plastic) causes damage to the keratin structure resulting in micro-lesions in the hair, which over time can lead to hair breakage.

It should therefore be chosen with accurate the brush by preferring quality materials and brush the hair without overdoing it.

Can any product be used after bleaching or coloring? FALSE.

White, natural or colored hair coloring treatments are technical processes where the keratin structure of the hair undergoes damage.

However careful and precise the process, the hair, in order to maintain a healthy structure and not generate split ends or dry out, needs special attention. After a very major bleaching or a very dark coloring, the hair requires some extra care to maintain the achieved result as long as possible.

È essential, therefore, to integrate into one's Hair Care Routine products specifically forcolored hair, even alternating washes with your favorite products, where you cannot miss a color-protective pre-shampoo treatment and a mask designed to close the cuticles and give brightness to the applied pigments.

We recommend M10 Color, the >pre spray shampoo for colored hair from Napura that prepares the hair for coloring, for intense color and healthy hair.

Finally, it is always advisable to use a heat protectantto preserve the hair from excessive heat.

NXT Thermo Fluid smoothing fluid from Napura will protect your hair from heat and make it healthy and shiny.

Discover the entire NXT line

Can we touch our hair often and untie knots with our fingers without causing damage? FALSE.

These gestures are very common vices.

Touching our hair often, moving strands away from our eyes or from one side of our face to the other, constantly tying and untying our hair (perhaps with unsuitable elastics), running our fingers through our hair trying to untangle knots or fiddling with the ends, are all gestures that we do unconsciously and that lead the hair to get dirty faster (our hands deposit sebum and dirt on the shaft) and to create micro-fractures, which in the long run can lead to weakening of the hair fiber, with formation of split ends and a tendency to break. Therefore, friction action should be extremely limited to styling moments.

Now you know which tips to use and which gestures to avoid to keep your hair healthy.

Pamper your hair, discover the Treatsystemethod and NXT lines.

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