#04The causes of hair loss can be many. Stress and seasonal changes are among those responsible, but you should know that there is also another factor that can interfere with the beauty of our hair: the deficiency of mineral salts.

Mineral salts are indispensable for the body and the proper maintenance of its vital functions, for the growth and repair of tissues, bones and-indeed-hair.

Studies show that mineral salts have a great influence on the nutrition of the hair bulbs; lack of these valuable substances, therefore, can interfere with this process, causing lack of strength and vitality in the hair, making it weaker.

DID YOU KNOW THAT THE PRIME LINE CONTAINS INTEGRAL SALTS FROM THE DEAD SEA AND HELPS NOURISH AND STRENGTHEN YOUR HAIR?

To prevent the phenomenon of weakening, it is necessary to keep the roots of the hair toned and vital, and to ensure continuous and constant nourishment to the hair bulbs; the PRIME line performs a revitalizing on the roots, preventing their weakening and the problem of premature hair loss.
The integral salts of the Dead Sea contained in the special formula perform a dual action: they promote the natural metabolic reactions of the bulbs and strengthen their structure, improving root nourishment and giving well-being to the skin.

La synergy of 21 essential oils including Eucalyptus Globulus, Grapefruit, Noble Laurel and Lemongrass ensure that normal scalp activities are maintained: it gives strength to follicles and promotes natural hair development. It also helps to maintain active blood microcirculation, allowing the roots to produce keratin regularly and promote healthy, strong hair growth.

The result: with PRIME treatment you will maintain the best condition of your scalp,
promoting the growth of healthy, strong and beautiful hair.
That is why the PRIME line is suitable for performing a preventive action in the weakening of hairor to ensure the maintenance of the results obtained from previous treatments, especially during periods of seasonal change. 

Ask for advice to your trusted hairdresser, who will be able to assist and guide you in choosing the right treatment for you.

Whole salts from the Dead Sea

Eucalyptus essential oils