Scientific name: Oryza sativa extract
Classification: Active ingredient of plant origin from certified organic farming.
Strengthening, rebalancing, restructuring, antioxidant.
Tales from Nature
Fermented rice water is a natural ingredient with excellent strengthening, soothing and brightening properties.
It is obtained by fermenting the water in which rice has been soaked-a process that increases the availability of nutrients and bioactive compounds.
In Japanese and Chinese traditions it has been used for centuries to keep hair long, strong and shiny.
It stems from a simple and very ancient gesture: steep the grains of rice, a cereal that symbolizes nourishment and purity, and let the naturally occurring microorganisms activate a gentle fermentation. In this way the strength of the plant-rich in starches, minerals and vitamins-is "pre-digested" and made more available to skin and hair, transforming an essential element of nature into an effective cosmetic treatment that is deeply respectful of skin balance.
Benefits on hair
In cases of hormonal imbalances, the hair tends to become thinner, brittle and dehydrated.
Fermented rice water can help strengthen the fiber and reduce hair loss due to brittleness, moisturize and rebalance the often drier or more sensitive scalp, and restore softness and shine to dull or lacking hair.
Thanks toinositol, a sugar naturally found in rice, it penetrates the shaft, strengthens it from the inside and improves its strength and elasticity, reducing breakage and shedding.
Fermentation enriches the water with natural peptides and probiotics that help rebalance the scalp's microbiota. The action is gently soothing: it calms irritation, dryness and sensitivity, also helping to alleviate dry dandruff and itching related to skin imbalances.
Rich in amino acids and plant proteins, it has a restructuring action on the fiber: the surface of the hair is firmer, softer and smoother, with less frizz and better discipline, even in the case of treated, colored or damaged hair.
Thanks to phenolic compounds and vitamin E, fermented rice water also offers antioxidant protection: it counteracts free radicals that attack the scalp and follicles, helping to preserve the vitality of the bulb and slow the signs of hair aging.
Finally, it gives a natural shine and a pleasant effect of increased body: hair appears shinier, softer and more voluminous, without being weighed down.
