And combating damage to the lengths of your hair
The lengths of your hair are the most delicate part of your hair: they’re exposed to the heat of blow dryers and flat irons, as well as the effects of coloring, sun, wind, and pollution. It’s no surprise, then, that over time various issues can arise, such as dry hair, split ends, dull color, or weakened or damaged lengths. But don’t panic: with the right care and targeted products, your hair can become soft, shiny, and healthy again.
Dry, Dehydrated, and Brittle Hair
When hair loses moisture and nutrients, it becomes dull and rough to the touch. The secret is to deeply hydrate and nourish it with treatments rich in oils and proteins that leave it silky smooth.
That’s why we created the Nutry line of nourishing hair treatments.
S8 Moisturizing Shampoo for Dry Hair is the first step in your new nourishing routine! Rich in proteins (wheat, almond, cashmere) that strengthen and smooth the hair shaft, while precious plant extracts and oils deeply nourish the hair, leaving it shiny, soft, and easy to comb.
C8 Moisturizing Conditioner for Dry Hair is the second essential step. It, too, is rich in proteins, jojoba oil, avocado oil, and cocoa extract, leaving hair nourished, silky, and manageable.
O8 Concentrated Nourishing and Moisturizing Mask: the ultimate pampering treatment for your dry hair. Cashmere proteins are combined with mango butter and plant oils (jojoba, sweet almond, coconut, and olive) for a deeply moisturizing and softening result!
Brittle hair with split ends
Split ends are a common concern for many: they occur when the hair shaft thins out and the hair fiber weakens. Keratin-based reconstructive treatments and regular trims help restore vitality and strength. You need the Rikeir Kera Reconstructive line for hair with split ends!
Start with S9 Restorative Repair Shampoo for Damaged Hair, rich in plant proteins and nourishing active ingredients like glycerol, which—thanks to its moisturizing action—helps maintain the hydrolipid balance, giving even the most damaged hair a healthy, vibrant appearance.
Continue the treatment with C9 Restorative Conditioner for Damaged Hair; here too, plant proteins (wheat, rice, grains, almond) help strengthen the hair fiber, leaving your hair manageable, shiny, and soft.
Finish with K9 Repair Treatment for Damaged Hair, which helps repair and restore the beauty of the mid-lengths and ends. Ideal for styling damaged hair, it defines and enhances frizzy and unruly hair, leaving it soft and shiny.
Colored Hair
Color looks beautiful right after a treatment, but without protection, it can fade quickly and leave your hair dry and brittle. Using specific shampoos and masks helps prolong shine and preserve softness for longer.
We recommend the Color Protective line for colored hair.
To care for your Scalp, always start with CM10, the antioxidant protectant for colored hair. The special soothing properties of the essences used reduce the tingling sensation and improve the well-being of your Scalp throughout the processing time, preventing irritation and redness. (If you’d like to learn more about how to care for your delicate Scalp during coloring, read this blog post.)
Follow up with S10 Antioxidant Protective Shampoo for Color-Treated Hair. Itgently cleanses and protects the color, leaving the hair soft and shiny.
Thanks to the antioxidant properties of red currant extracts and the revitalizing properties of silk proteins, your hair immediately appears shinier and softer, with a smooth and well-protected cuticle.
Protect and condition your hair with the C10 Color-Treated Hair Mask; the precious silk proteins in the formula penetrate the hair and strengthen it, improving its elasticity and internal hydration.
Fine Hair
If your hair is fine and lacks body, know that hyaluronic acid can be your ally: it acts like a true filler, adding volume, body, and fullness to the lengths.
Boost your hair’s volume with the Aluron line, a volumizing and hydrating range based on hyaluronic acid. Here’s a quick look at the line’s main products:
S11 Aluron Volumizing Shampoo is formulated with precious, pure, naturally derived hyaluronic acid. Thanks to the powerful rehydrating and plumping properties of its molecule, hyaluronic acid enhances the internal qualities of the hair’s keratin structure.
FB11 is a volumizing and moisturizing liquid conditioner ideal for hair that needs to be plumped up and given more body. The hair’s volume and body are enhanced by Bamboo Extract and Soy Amino Acids, which strengthen the keratin structure.
Complete the treatment with M11, a post-shampoo volumizing spray with a lifting effect based on plant microproteins, specifically formulated to add body and shine even to the flattest and dullest hair.
Dull Hair
When the hair cuticles remain open, light isn’t reflected, and the hair appears dull. The solution? Products that rebalance the pH and close the cuticles, leaving hair shiny and soft. Discover the pH-balancing bivalent line; bivalent balancing Scalp and hair.
The 3 must-haves are:
S7 Rebalancing Shampoo; restores the optimal balance between Scalp and the hair shafts, leaving hair soft and shiny.
R7 Mirror-Effect Hair Serum; applied between shampoo and conditioner, it helps maintain hydration, combat dryness, and give hair a feeling of greater body and thickness. Its smoothing action leaves hair straight, manageable, and visibly healthier.
C7 Dual-Action Rebalancing Conditioner, an acidifying conditioner with dual-action Scalp-hair treatment specifically formulated for dry, frizzy, and Oily Scalp hair, ensuring quick detangling and softening results.
A Versatile Ingredient for the Whole Family
Argan oil, known as “liquid gold,” is a must-have for nourishing, protecting, and gently cleansing the hair, leaving it soft and hydrated without weighing it down.
Discover it in Napura Treat’s Argan moisturizing line for all hair types: Argan Oil softens the hair, leaving it soft, silky, and shiny. It restores shine to dry and damaged hair. It protects the scalp from external aggressors. It improves hydration and elasticity.
Fun Facts You Might Not Know About Your Hair
✨ Hair grows faster in the summer, thanks to increased blood circulation.
✨ A healthy strand of hair can withstand a weight of about 100 grams without breaking.
✨ Split ends can never be permanently repaired: only a trim can eliminate them completely.
✨ People with fine hair actually have more strands on their head, but they’re more fragile.
