The New Frontiers of Hair Beauty
When we talk about finish products for hair, the thought often stops at hairspray or a veil of shine. In reality, modern finishing is a complex art, an alchemy that blends protection, treatment and aesthetics. It is no longer just a finishing gesture, but an act of creation, a beauty ritual that defines style while caring for hair matter.
Let's discover the innovative philosophies that MTJ Superior Therapy has infused into its Finish line, transforming styling into an experience of luxury and performance.
Hair, like skin, is constantly under attack. Smog, heavy metals and UV radiation compromise the integrity of the fiber, dulling color and accelerating aging. Next-generation finishes act as an active shield, an invisible but powerful barrier.
The MTJ Finish line interprets this need with smart formulas. Pearl Spray, an extra-strong hold anti-frizz hairspray, its precious Pearl Hydrolysate, and Diamond Wax, an extra-strong hold shine effect wax, with its Diamond Powder, do more than just brighten: they create a protective film that physically defends the hair. But the real innovation lies in Lumines Spray, an ultra-light hold hair polishing spray.
Technical Focus:
The Magic of Photoluminescence The secret of Lumines Spray isMullein Flower Extract, a revolutionary bio-technological ingredient. Based on the phenomenon of plant photoluminescence, it enables hair to absorb the invisible energy of UV radiation and transform it into a new source of visible light. In practice, hair not only reflects light, but actively emits it, appearing incredibly brighter while being protected from oxidative stress.
Trend 2: Fiber Biohacking - Sealing Hydration
It is not enough to moisturize, you need to retain the benefits within the fiber. Inspired by the concept of"biohacking," modern finishes act as sealants, optimizing the hair's biological processes. They create a lightweight film that prevents water and nutrients from evaporating, prolonging the effect of masks and treatments.
Trend 3: Tailored Layering - Creating a Tailored Style
As in skincare, layering is the new frontier of customization inhaircare. Layering different finishes allows you to create a multidimensional, "tailored" result, perfectly tailored to the needs of the hair and the desired style. The MTJ Finish line was conceived for this creative dialogue
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The Aura of Light: Once hair is dry, Lumines Spray or Pearl Spray is sprayed throughout the hair to give a diffused, dynamic or pearlescent shine.
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The Finishing Touch: To define individual strands, control baby hair or shape a hairstyle, use Diamond Wax, which provides definition and pinpoint shine.
Hair finish products are no longer details, but essential tools in a beauty ritual that protects, nourishes and sublimates. Choosing MTJ Superior Therapy formulas means investing in styling that not only creates beauty, but preserves and amplifies it over time.
