March 22 World Water Day

How to behave in order not to waste it

It is known that water is the most important thing we have-it is what we and everything around us is made of.

We take it for granted only because it is found in nature and we are used to having it, not considering that we are guests in this nature, and that one day it may become scarce and we remain deficient in our primary source of life.

Health recommendations recommend drinking two liters of water a day, which often seems like an infinite amount to us, so much so that we cannot drink it all.

Have we ever thought about how much water is consumed in all the other activities we do every day?

Let's shed some light on the occasion of World Water Day.

March 22 marks this day to spread awareness about the importance of this precious resource, the inexorably growing water crisis and possible solutions that can be adopted to deal with it.

If you think that all the fresh water that exists on Earth is for us, you are wrong. We are talking about a very small percentage compared to the fresh water that is part of glaciers and icebergs.

Speaking of awareness do you know how many liters of water a day a single individual consumes?

In Italy about 300. That's a rough number, which includes personal hygiene, cleaning, washing, flushing and other vicissitudes such as gardening.

If you think this number is already very high (in comparison, the 2 liters of water to be consumed over the course of a day are crumbs), know that each of us consumes water every day not only actively, but also indirectly, for example, simply to feed and clothe ourselves, two absolutely essential things.

About 3400 liters of water are used to produce 1 kg of rice, 2850 liters of water are needed to produce a steak, and about 5000 liters of water are needed for 1 liter of olive oil.

To produce, on the other hand, a pair of jeans requires about 8000 liters of water.

If I consume water to meet legitimate basic needs, how can I do to save it?

Fasting or plunging into the past where we did not wear shoes or garments that seem indispensable to us today are not necessary, just know how to save water with small and simple steps.

Recycling and reuse can be our salvation: instead of continuing to produce new, impromptu things that use huge amounts of water, why not give new life to existing garments and items? This would certainly benefit the environment in terms of pollution, as well as saving us thousands of gallons of water each.

What else can I actively do?

Every day you can choose to make your contribution, even if it seems small it will have enormous value. Staying with the "water" theme, if by your actions you are a small drop, the good deeds of an entire community form an ocean of hope for our future.

Here are a few tips we recommend to save water every day:

1. When you need to wash, take a shower instead of a bath. A bathtub holds more than 100 liters of water, while a 5-minute shower uses even less than 90 liters.

2. You don't need to use large amounts of shampoo or bubble bath while showering: first of all, you need to consider wasting product when you use too much unmotivated, and products that produce a lot of foam will need much more water to be washed away.

3. It's a basic rule, but one that not everyone yet puts into practice: turning off the faucet while you soap your hands or body, or while you're sponging on the dishes to be washed, will save you dozens of liters of water a day.

4. Use washing machine and dishwasher only when fully loaded. Did you know that using the dishwasher instead of washing dishes by hand saves gallons of water? Well, this saving becomes negligible if you operate the dishwasher with a half-empty load. Always remember to fill the load of the dishwasher and washing machine before starting them!

Procosmet  Water

Napura chooses natural surfactants for its shampoos. Chemical surfactants are responsible for creating foam, so using our shampoos highly biodegradable you may see little lather, which is often associated with increased cleanliness. As you may have realized, this is not the case. Naturally derived surfactants clean the hair gently, and unlike chemical surfactants, which cling to the hair for hours, they slip away upon washing. So by using Napura shampoos you can use very little product and very little water to rinse it off.

Another ally against wasting product and water is the twist open cap.

A special feature of Napura shampoos, the twist open cap allows direct application of only the necessary product to the skin, thus avoiding waste.

In addition, have you tried our Inoilnuances? They are oil-based hair colors.

Why. The Oils contained in the formulas, make these products more valuable and sustainable because they are of natural origin.

The Oil-based formula minimizes water waste.

Inoilnuance is a line that perfectly combines the needs of the client and the salon: its formula nourishes the hair without ruining it, fully satisfying the client.

The salon will be able to offer a unique and quality service with a sustainable perspective, ensuring the best possible result for the client.

And you, you have like us a GREEN  HEART?

What methods do you use every day to avoid wasting water?


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