Scientific name: Hydrolyzed Wheat Proteins
Classification: Multifunctional active ingredient of plant origin
Strengthening, volumizing, moisturizing.
Stories from Nature
Wheat (Triticum) is an annual herbaceous plant of the Poaceae family, cultivated for millennia and among the most widespread cereals in the world. Characterized by long stems and golden ears, it produces grains that are naturally rich in starch and protein.
From a botanical standpoint, each wheat kernel is a true fruit, called a caryopsis. Through the process of hydrolysis, the proteins extracted from the kernels are broken down into smaller fragments, yielding functional ingredients that are highly valued in cosmetic research.
Hair Benefits
Thanks to their strengthening, moisturizing, and film-forming properties, Hydrolyzed Wheat Proteins help improve the strength and elasticity of the hair fiber, especially in brittle, dry, and damaged hair.
The small protein fragments can interact with the hair’s structure, while the formation of a protective surface film helps retain moisture and limit the effects of external stressors. They also promote body and volume, improving manageability, softness, and frizz control, for hair that looks healthier, more manageable, and more radiant.
Skin Benefits
Thanks to their moisturizing, emollient, and protective properties, Hydrolyzed Wheat Proteins help keep the skin soft and supple. Their film-forming action helps combat dehydration and preserve skin comfort, improving the appearance of dry and aged skin.
In skincare formulations, they complement the treatment’s smoothing and nourishing action, promoting a more even, smoothed-out, and radiant complexion.
