Scientific Name: Hydrolized Wheat Proteins
Classification: Natural polymer
Strengthening, volumizing, moisturizing.
Tales from Nature
Hydrolized Wheat Proteins are natural derivatives of wheat grains. They have a distinct moisturizing power that can penetrate the structure of skin and hair, making them soft, smooth and supple.
Hair Benefits.
- Focused strengthening: their main function is internal structural strengthening. Being hydrolyzed, they are designed to effectively penetrate and increase the strength of the hair.
- Barrier protection: they create a protective surface film. This is crucial not only to retain moisture (anti-dryness action), but also to protect treated or damaged hair from external stresses, acting almost like a "second cuticle."
- Appearance enhancement: they definitely improve combability and reduce frizz(frizz), key elements in the end-use experience of the cosmetic product.
High-performance actives focused on structural strengthening and creating a protective barrier against dehydration and external damage.
Skin Benefits
Within the formulas of face and body skincare products, Wheat Proteins have a moisturizing, softening and anti-aging effect. They are often found in hand creams and sun products.
