Feb. 16 M'illumino di Meno National Day of Energy Conservation and Sustainable Lifestyles.

 

And you light yourself less? 

Know the day M'illumino less? It is organized annually to promote habits towards sustainable lifestyles and energy saving. 

It takes its name from the famous verses of poetry Morning, by Giuseppe Ungaretti: 

M'illumino 

Immense.

This day, which aims to spread awareness and education to sustainability, was established on February 16, the day in which, in 2005, the Kyoto protocol. 

It is an international agreement containing the commitments of industrialized countries, to reduce greenhouse gase emissions. 

 Among the points of the M'illumino less decalogue, we find small precautions, more or less symbolic, to be put in place on February 16, but also all the other days of our life, to be part of this little big change. 

 For example, do not use the car or share it to make a unique journey in several people, turn off the lights and plant trees, plants and flowers, do not waste water.

And what can you do to be part of the change?

Gold rule: Make sustainable purchases

When you buy our products, buy large formats! They will allow you to save on the wallet, but also on the plastic used. A one -liter bottle, for example, corresponds to 5 200 ml bottles.

You will have much more produced in a single pack, which will therefore contain much less plastic.  

If you buy Airless formats, you will have no product waste, thanks to the intelligent and highly hygienic disbursement system. 

If you and a friend of yours or family you want to make purchases on our e-shop, group them in the least number of possible orders, to save transport and decrease CO2 emissions.  
Also in 2024, on orders from 60 euros, we will plant a tree for you. Continue the project Plant a tree and breathe with us: in 2023 we planted 10,000 trees equal to 5000 tons of CO2 absorbed during the life cycle of these trees. 

Our commitment with the planet has been maintained. 

The opportunity you expected

Speaking of great formats, we thought of a unique promo for you and for a lesser impact on the environment. 

BigSize-Bigsale was born, the only promo on the great Napura and MTJ formats. 

1000ml shampoo and 750ml Napura masks; 
1000ml MTJ shampoo and masks, they are on a discount for the very first time. We have never taken up these formats, not even during Black Friday!  

By purchasing three Bigsize of the same type, you will have an immediate discount of 30% on the three BigSize choices.  

Only from 10 to 25 February.

Find out here

This promo is: 

• Unique, because it is the first time that the great 750ml and 1000ml formats go on discount. 

• sustainable, because by purchasing large formats you will reduce the use of plastic and the environmental impact during transport. In fact, you will make fewer orders to obtain more product, less plastic and less emissions! 

• Compact: The three bigsize will be sent to you in a comfortable cardboard briefcase. Elegant, sustainable, recyclable and reusable.  

*Until stocks last

Always remember not to waste energy! 
Thanks, you are part of us ♡ 

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